Branding + Marketing Group Named 2010 Southwest RV Supershow Marketing Partner
Dallas, Texas, February 1, 2010 – The Texas Recreational Vehicles Association (TRVA) recently announced they have chosen Branding + Marketing Group as their marketing partner for the 2010 Southwest RV Supershow.
The Southwest RV Supershow is the largest show of its kind in the region and will feature over 400 RVs from over 15 dealers. The show is set to take place at Dallas Market Hall September 16-19, 2010.
The 2010 show will be the second year that the management team of Branding + has partnered with the TRVA. Last year a media mix of television, radio, newspaper, and direct mail led to strong attendance numbers despite the RV industry experiencing a tough year in the tumultuous economic climate.
Branding + Marketing Group will be teaming up with PR Firm Shiroma Southwest on the promotion and marketing of the show.
“We are thrilled to be representing the TRVA once again for their show this fall. We were able to deliver a strong campaign last year, and we look forward to increasing attendance and show partners for 2010,” said Wayne Walker, principle of Branding + Marketing Group.
In addition to the responsibilities involved in creating a strategic marketing plan for the annual event, Branding + has also been tapped to redesign the TRVA online presence.